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How to use empathy in copy to get more customers
People are drawn to things that fulfill their needs and desires, and your business’s written communication – or copy – is the best tool to reach potential clients on an emotional level. The key to
8 Web Design Trends Small Business Owners Should Know About In 2022
It’s amazing how quickly the web design landscape changes. It’s hard for anyone to foresee what will happen in the future, but today’s trends can at least provide an idea of what direction things may
5 Quick Tips For Creating A Small Business Website That Attracts Customers
Are you looking to create a small business website? If so, take a few minutes to review these five tips to help you design a website that attracts customers. 1. Establish your goals before you
The California Consumer Privacy Act (CCPA) For Small Business
With each new year comes new laws most of which do not affect a majority of business owners. However, in 2020, there are a lot of questions about the California Consumer Privacy Act (CCPA). Effective January
Is An ADA Compliant Website Mandatory? Three Things You Should Know
Most business owners understand that shops, restaurants, and other commercial buildings must be accessible to disabled people. However, many business owners overlook the fact that the Americans with Disabilities Act (ADA) can also be applied
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